Mathilde Laurent, Cartier's official perfumer since 2005, has recreated her laboratory at Rue du Faubourg Saint-Honoré, located near Place Vendôme, the epicentre of High Jewellery and establishes a universe that embodies the greatness of her perfumes, conceived and worn as invisible jewels.
In the world of perfumery Mathilde Laurent adds meaning, poetry, imagination and inventiveness to fragrance. It is her way of elevating the soul through the beauty of the senses.
The essence of the laboratory is to create a place that gives free reign to imagination, a multi-sensory space that bridges all artistic disciplines: perfumery, street art, photography, music. Everything is about scent.